diff --git a/Jenkinsfile b/Jenkinsfile
index 2813db9..4d774dc 100644
--- a/Jenkinsfile
+++ b/Jenkinsfile
@@ -25,7 +25,7 @@ node {
         /* This builds the actual image; synonymous to
          * docker build on the command line */
 
-        app = docker.build("brokenfire/brokendiscordbot","--rm=true . --build-arg \\"BUILD_NBR=${BUILD_NUMBER} BRANCH_NAME=${BRANCH_NAME}\\"")
+        app = docker.build("brokenfire/brokendiscordbot","--rm=true . --build-arg 'BUILD_NBR=${BUILD_NUMBER} BRANCH_NAME=${BRANCH_NAME}'")
     }
    stage('Push image') {
         /* Finally, we'll push the image with two tags: